What do you do as a radio network with so many platforms playing into devices from different sources?
Time shifting is important, help your audience listen. Bite-size, flash briefings, video & original content all help getting to new listeners and help your listeners engage.
Smart speakers are offering a whole new way to listen! You can also push people out of Instagram to your podcast.
Radio stations need to push through their current networks to their podcasts.
‘Radio is not dying and will not die’ and ‘if you don’t disrupt yourself someone else will disrupt you’.